FINDLAY, Ohio – A nationwide survey released today reveals which businesses provided the best customer service in 2007. RealPeopleRatings.com™, a quarterly consumer perception survey conducted by Corporate Research International, shows that SUBWAY, Olive Garden, Cici’s Pizza, BP, Nordstrom, Stride Rite, Ace Hardware, Staples, Publix, Dick’s Sporting Goods, Walgreens, RadioShack, Marriott and Southwest Airlines earned the highest marks in their respective industries this year. RealPeopleRatings.com™ was launched in 2005 by Corporate Research International, a market research firm specializing in mystery shopping and customer satisfaction surveys. The company sends the quarterly surveys as online opinion polls to its pool of panelists. On average, more than 2,500 panelists participated in each quarter’s survey. Each quarter, respondents rated their perception of each business’ customer service on a scale of 1-10, with 10 being the highest possible score. If a respondent did not have experience with the business, the panelist did not enter a score. The scores are averaged using the results from all four quarters in 2007 to reveal this year’s winners. “These results contribute to companies achieving a complete, 360 degree view of how customers perceive their business,” Mike Mallett, CEO of Corporate Research International said. “Business owners can stay ahead of their competition by having the most up-to-date information available about their customer service.” |
